Case Study: Shelf Drilling
Uniting the team to embrace and support rapid change
Smoothing a tricky transition paved the way for Shelf Drilling to become the industry’s leading shallow-water drilling contractor
Smoothing a tricky transition paved the way for Shelf Drilling to become the industry’s leading shallow-water drilling contractor
The Brief
When Shelf Drilling, a major shallow-water drilling contractor in Asia, Africa and the Middle East completed its separation from Transocean, it was the largest oil and gas industry carve-out in recent times. Approximately 3,500 worldwide employees transferred as part of $1.05 billion activity which included the acquisition of 37 jackup drilling rigs across 12 countries , one swamp barge, and associated operations from Transocean Ltd.
Shelf Drilling was created to become the leading international shallow water drilling contractor to the oil and gas industry – the company has established its headquarters in Dubai for optimal access to operating bases in Thailand, Malaysia, Indonesia, Vietnam, India, Nigeria, Gabon, Angola, Egypt, Saudi Arabia and Italy. The team’s challenge was to help pave the way for a smooth, effective and impactful transition.
The Approach
Shelf Drilling’s ambition was to become the jack-up drilling contractor of choice for its customers, employees and investors. Achieving independence on this scale was complex and challenging.
The team helped anticipate and overcome every obstacle that stood in Shelf Drilling’s way to achieve this. The sensitivities surrounding such an overhaul were understood and the need to bring the power of the workforce along on the journey was fully appreciated. A carefully planned program of communications was devised and delivered alongside a review and refinement of Shelf Drilling’s corporate identity to reflect the change.
The team’s approach had three key elements: sound, practical advice and guidance; hands-on help to make it all happen; and speed due to demanding timescales.
The Results
We developed the right messages at the right time to unite the team and get them right behind the change.
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